Monthly Archives: May 2009

CAMACHO CIGARS INTRODUCES NEW CAMACHO CONNECTICUT

Press Release

Miami, FL., May 28th – Camacho Cigars, one of the key players in the international cigar market, is proud to announce the all new Camacho Connecticut.  The Camacho Connecticut is the first and only Connecticut wrapped Camacho cigar.

The Camacho Connecticut is a spicy, yet milder mannered Connecticut wrapped cigar with a superb balance and signature Camacho body.  These new cigars are comprised of tobaccos from both Honduras and the Dominican Republic.   The Camacho Connecticut is available in six formats including the Monarca(50×5), Toro(50×6), Churchill(48×7), Figurado(54×42×61/8), 11/18(48×54×48×6), and 60 x 6(60×6).

“We introduced the Camacho Connecticut in response to countless consumer and retail requests for a product on the other side of the strength spectrum,” said Dylan Austin, marketing director of Camacho Cigars.  “The Camacho Connecticut will make a great addition to our already superior line of premium and ultra-premium cigars.”

For more information about the Camacho Connecticut Cigars or any other of Camacho’s premium cigars, please visit www.camachocigars.com.

About Camacho Cigars
Founded in 1961 by Simon Camacho, Camacho Cigars was acquired by the Eiroa family in 1995. Now part of the Oettinger Davidoff Group, Camacho Cigars is one of the key players in the international cigar market. The flagship Camacho brand, made at Rancho Jamastran in Danli, Honduras, is comprised of 9 premium and ultra-premium line extensions: (Super-Premium: Diploma, 10th Anniversary Corojo, Liberty Series, Triple Maduro, Select)(Premium: Corojo, Coyolar, Havana, SLR). Camacho Cigars also has 7 core brands, including Baccarat The Game, America’s #1 selling premium cigar.

PARTAGAS TO AWARD $10K FOR THE ULTIMATE CIGAR CAVE

Richmond, VA—Beginning at high noon on May 26, 2009, Partagas®, the legendary brand of handcrafted Dominican cigars will team up with pro football defensive tackle and network TV football analyst Tony Siragusa to find the cigar smoker who demonstrates the greatest need for a place of their own to enjoy the pleasure of a fine cigar and award him or her with $10,000 to create the ultimate Partagas Cigar Cave right in their home.

In the contest’s website, Siragusa reaches out to cigar smokers who are relegated to enjoying their cigar in dark, dingy basements or forced out in the cold garage and makes them an offer they can’t refuse. In his call to entry, Siragusa connects with cigar smoking brethren by appealing to their need for their very own, in-home cigar cave.

Consumers of legal smoking age who purchase a special four-pack of best selling, full bodied Partagas Black Label cigars at cigar shops throughout the U.S. between May 26 and July 31, 2009 will receive a redemption code detailing how they can enter videos, photos and written descriptions of their domestic cigar smoking predicament to win the $10,000 prize allowing them to create a customized Partagas Cigar Cave for their home. Consumers can also enter by visiting www.partagascigarcave.com. The winner will be selected on or before August 21, 2009.

Debo Mukherjee, vice president of marketing, comments, “The trend toward in-home ‘caves’ where men can be men continues to gain momentum. To connect with the lion’s share of cigar enthusiasts who are forced to enjoy the pleasure of a fine cigar in undesirable locations, we found it only fitting to tap Tony Siragusa to convince cigar smokers to share their stories with us. For a cigar lover, having an in-home smoking lounge is the ultimate nirvana and we’re pleased to be able to provide it in the name of such a well-respected brand as Partagas.”

Consumers will be encouraged to vote on contest entries which will be posted on partagascigarcave.com. General Cigar, parent company of Partagas, will harness social media by pushing Siragusa’s call to entry via online cigar communities, as well as YouTube, Facebook and a host of other video content sharing sites.

“These entries and the online conversations they spark represent a fun viral component in this social media promotion,” added Mukherjee.

Partagas Cigar Cave will be supported at tobacco retail shops with point-of-sale displays featuring Tony Siragusa. Select tobacconists across the U.S. will also host special Partagas Cigar Cave parties at retail. Consumers are not the only ones eligible to win in this promotion. The retailer who sells a four-pack to the winning contestant will win a custom Partagas Cigar Lounge for his store.

About Partagas Cigars
Since their release in the U.S. in 1978 by legendary Cuban cigar master Ramon Cifuentes, Partagas cigars have set the standard by which all premium cigars are measured. In addition to the base brand of Partagas cigars, the brand also features these collections: Partagas Black Label, Partagas Serie S, Partagas Spanish Rosado, Partagas Cifuentes, Partagas Limited Reserve Decadas, Partagas 160 Signature Series.

Partagas cigars are produced by General Cigar Co. Inc., which manufactures and markets handcrafted cigars for the premium market. Committed to delivering cigars of the finest quality, General Cigar also produces Macanudo®, Cohiba®, Hoyo de Monterrey®, Excalibur®, La Gloria Cubana® and several other leading premium brands. In addition, the company grows its own premium Connecticut Shade wrapper tobacco, as well as natural and candela wrapper in the Dominican Republic. General Cigar also operates Club Macanudo®, a cigar bar in New York City. Based in Richmond, VA, General Cigar sells through tobacconists nationwide. For more information, please visit www.cigarworld.com.